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CareerCatalyst

CareerCatalyst

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Evaluating the Opportunity for Your Small Business

Do you know what you don't know about your entrepreneurial opportunities? That’s exactly what this course is designed to do by addressing tough questions around your opportunities.

$275

Total course cost

Duration: 9 hours
Online - self-paced
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$275

Total course cost

Duration: 9 hours
Online - self-paced
Earn a badge

Overview

This course is part of a four-course program, the Certificate in Small Business Management, from ASU’s W. P. Carey School of Business. The courses that make up the certificate program are designed to expose you to a set of best practices while at the same time letting you see that there can be significant learning derived from studying the mistakes of others. You will come to think of the lessons embedded in these courses as short movies of the future, your future, with the ability to write your own story. After all, small business entrepreneurship is a very personal endeavor.

Do you know what you don't know about your entrepreneurial opportunities? That’s exactly what this course is designed to do by addressing tough questions around your opportunities.

About the course

Summary
  • A general approach for evaluating opportunities
  • How to size up your opportunity
  • The competitive landscape
  • The potential for profitability
  • Timing-context-sources of information

Certificate Program

This course is a part of the following certificate program:

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W. P. Carey Certificate in Small Business Management
$900
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Instructors

Gary Naumann

Gary Naumann

Professor of Practice & Hahnco Professor of Entrepreneurship - W. P. Carey Management and Entrepreneurship

Arizona State University

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Develop the skills to succeed at every career stage.

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