What you'll learn:

• How to keep the ASU message consistent across platforms
• Standards including color palette, logos, fonts, writing style, trademarks and more
• How to execute the brand in photography, social media, apparel and merchandise
• Approval for use of certain brand elements

What you'll do:

Modules Include:

• Introduction to the brand
• Elements of the brand
• Executing the Brand
• Marketing Approval Process

Who this course is designed for:

Cintana partners who will be working with marketing and communications